Carcare appoints John Miele as Country Manager and enters the United Kingdom

Carcare has recruited John Miele as new Country Manager as the company enters the United Kingdom. John brings extensive automotive industry experience from companies like Roadster and the customer-facing sales site Carwow. The United Kingdom will be Carcare’s first market outside the Nordics.

John Miele now joins Carcare to assume the role of Country Manager UK and take the company to the British market. John brings 15 years of automotive industry experience including over 7 years as Sales Director of the customer-facing sales site Carwow. He most recently comes from US e-commerce platform Roadster as UK Managing Director.

– I am delighted to join the fantastic team at Carcare and have been particularly impressed with the founding team’s mentality and drive. Having spoken to some of their existing customers in Sweden, I can tell just how important the platform will be to the UK market. I’m thrilled to be part of their expansion journey and look forward to helping UK dealers reap the benefits, says John Miele, Country Manager UK at Carcare.

The Swedish SaaS company Carcare started in northern city Östersund in 2019 and currently has close to 30 employees. With their platform, both original equipment manufacturers and car dealers can streamline the process and improve margins in an increasingly pressured car market. The platform is well adopted in Sweden and has since launched in Norway and Finland. Now, the United Kingdom will be the first country outside of the Nordics to launch.

– It is with great pride that I welcome John Miele to Carcare and at the same time announce that we are opening up in the United Kingdom. It is a tech-savvy market where we see a big interest in improving lead times. John’s experience of the industry, problem solving attitude and agile way of working are a perfect match with Carcare’s vision, culture and ambitions. His knowledge of the British car sales mar ket together with a fantastic network will take Carcare in the right direction to become a leader in lead time management in the UK, says Lars Eriksson, founder and CEO of Carcare.

John Miele is available for interviews.

For more information, contact:

Lars Eriksson, founder and ceo at Carcare
[email protected]
+46 73 057 28 97

Carcare – vehicle inventory automation

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